In this extended era of COVID-19, Zillow has just announced the 10 best housing trends to watch out for in 2021 to adapt to living in this environment for the foreseeable future. The top housing trends in Zillow for 2021 include:
A Zillow survey found that the desire to have a home with a dedicated office tops the list of reasons Americans who work from home say they are considering relocating if they continue to work remotely at least occasionally. In 2021, people will receive more clarity from employers about the ability to work remotely in the future, which could lead to a move to a home with more space. And since people are tired of working at the kitchen table, they want a durable and quiet solution for their home office.
In November, the number of ads mentioning “home office” or “zoom room” increased by 48.5% compared to the same period last year. Pyrex Homes, a Pennsylvania home builder, says requests for a home studio rather than an existing living space have doubled this year.
With so much time and nowhere to go, homeowners come up with creative solutions to create the holiday vibe at home. “Pool” ranked number one among Zillow’s keywords in 2020. “Waterfront” and “Dock” also ranked in the top ten. Additionally, homeowners may be looking for ways big and small to create a luxurious home experience, from upgrading to a spa-like bathtub or a relaxing rain shower. Zillow’s research shows that homebuyers have paid more for the amenities that make their home feel like a haven. Advertisements referring to a standalone bathtub typically sold 5.5% more than expected, while the ad keyword “spa-inspired” contributed to a 1.8% price increase.
The advent of remote work will allow more homeowners to bring their favorite vacation destination back to their hometowns. Visits to sales list pages in regions that are typically vacation destinations, such as Key West, Jersey Shore, and Cape Cod, were up nearly 50% compared to last year.
Life is between generations
The popularity of life among generations will increase as young people and grandparents move to live with family for financial and health reasons. According to Generations United, about one in six Americans currently live in multi-generational households, and this year, the proportion of young people returning home has reached record levels, with more millennials and generation Zers than ever before, especially tenants, finding themselves. Her bags and return to live with her parents
The trend is reflected in how people design new homes, says Katie Detwiler, Berks Homes experience manager, with more requests than ever before for a complete basement with a complete bathroom and bedroom additions.
This year has inspired people to abandon their old baking habits and start new hobbies in the kitchen, and in 2021 owners will want to upgrade their obsession with sourdough to create other culinary masterpieces. A previous Zillow 1 survey found that 41% of people value a well-prepared kitchen more than before. As a result of the social distancing recommendations, more people will want the space to showcase their new cooking skills next year.
“We’ve seen an increase in gourmet kitchen orders,” says Katie Dettwiler, Berks Homes Experience Manager. “This includes larger lockers and island add-ons so that homeowners have the space they need to cook their delicious meals.” Berks Homes received over 100 requests for alternative kitchens and island additions this year compared to previous ones.
A safe and functional patio is gaining renewed significance: Harris Poll’s Zillow survey found that 41% of people say they value a large outdoor space as a result of social distancing recommendations.
There are many easy improvements to make your backyard an oasis of relaxation that the whole family can enjoy, and increase your home’s resale value together. Zillow’s research found that homes with the word “bonfire” on the list sold 2.8% more than comparable homes, and that “outdoor kitchen” sold for a 4.5% increase. Smart sprinkler systems and outdoor lighting are other features that add a contemporary touch to the patio, But it also helps your home sell off up to 15 days faster than expected.
Smart and secure technology
It is more imperative than ever that our homes remain germ-free as possible, and smart home technology has arrived to save the day, with products such as non-touch appliances, self-cleaning toilets, and bidets. And while many of these products are niche today, they will evolve into the standard in home design. In the coming year, as homeowners can start welcoming guests indoors, they will increasingly look to innovative solutions to keep their spaces germ-free and as elegant as possible.
“Our technology-based devices, hard surfaces, and smart accessories have been saved,” says Kerrie Kelly, Zillow Home Design Expert and founder of Kerrie Kelly Design Lab. Robotic vacuums and lights controlled by electronic assistants modernize traditional cooking and cleaning tasks by incorporating thoughtful innovations into household products. ”
Smart home technology is becoming more attractive to buyers. An analysis by Zillow found that listings that mentioned smart light in describing their listings were selling seven days faster than expected, and listings that reported smart thermostats were selling 6 days faster than expected. Features like a new shiny touchless faucet will gain popularity as homeowners prioritize cleaning their homes to keep their families safe and germ-free.
Life in a small town
The increase in remote work opportunities has led many homebuyers to reconsider how and where they want to live. With less need to approach urban workplaces, in 2021 buyers may choose smaller, more affordable open spaces and communities. This trend is already evident in your search traffic data.
Small towns, such as Burger, Texas, Pier, SD. And Vernal, in Utah, had the highest annual growth in search traffic outside of the city, and dozens of markets including Pierre, SD, Jackson, WY, and Hudson, NY had duplicated search traffic outside the city east of the city. Small-town new pending sales (population from 54,000 to 137,000) increased 34.3% from a year ago and has seen positive pending sales year on year since July. Small town life will only continue to increase as remote work becomes more permanent and opens up homeownership opportunities for tenants.
Health and wellness at home
People across the country have rapidly adapted to rapidly changing restrictions, creating gyms or mental wellness spaces in their homes. In November, 4.1% of ads for sale reported in Zillow Home Health and Wellness areas. Listings mentioning “health and wellness” increased starting in the summer, culminating in November when lockdown orders resumed and daylight took precious hours of daylight for outdoor activities.
But it’s not just fitness homeowners who prioritize. Isolation from social activities and loved ones will increase the need for more special feng shui areas, spaces for reflection, and contemplation to keep them mentally fit. Berks Homes have seen floor plans adding an extra bedroom above a garage or in your basement increase this year. These extra private spaces can start out as meditation rooms or a quiet room to escape life’s chaos.
The flexibility of remote work has given many people the chance to stay home all day, making it easy to add a new best friend to their family. According to a Nielsen survey, 20% of those surveyed in July said they adopted one or more dogs or cats between March and June, down less than 5% compared to the same period last year. The increase in the number of furry friends joining families means that “pet-friendly” rentals are on the rise, as landlords lure tenancy with additional benefits. Zillow’s research found that 73.1% of rental ads allow pets.
As people welcome more furry family members, Zillow hopes to look forward to pet-friendly features in their next home. A 2020 Zillow analysis found that for sale listings that mentioned a pet shower or dog bath in their description sold 5.1% more than comparable homes, while, Clear those listings that mentioned a backyard fenced yard in the listing description sold 6.8 days faster than expected.
Increasing demand for new construction
New building traffic to homes increased significantly in Zillow, up 82% in the third quarter of 2020 compared to the same quarter last year, indicating an increasing number of buyers interested in customizing their features. Home and live in a new and clean space. The 2020 Zillow survey found that more than a quarter of buyers who bought a new home did so to customize the home’s features, while 37% chose a new building because everything in the home was new and had never been used.