DLF Achieves ₹11,000 Crore Sales in a Week at Gurugram's Privana North


In a milestone achievement, DLF, a leading name in Indian real estate, successfully sold 1,164 luxury apartments in its latest residential development, DLF Privana North, located in Gurugram. The project generated an impressive ₹11,000 crore in sales within just one week, highlighting the soaring demand for high-end housing in the region.

Privana North: Redefining Luxury Living

Situated in Sectors 76 and 77 of Gurugram, DLF Privana North is part of the sprawling 116-acre township, DLF Privana. The development spans 17.7 acres and features six premium towers rising to a stilt+50 storeys, DLF’s tallest residential buildings to date.

Key Highlights of the Project

1. Residential Options

  • 1,152 four-bedroom apartments: Each unit spans approximately 207 square meters (~2,236 square feet).
  • 12 exclusive penthouses: With a carpet area of ~450 square meters (~4,847 square feet), these units offer unparalleled luxury.

2. Amenities

  • Dedicated parking slots: Three per apartment and four for penthouses.
  • Double-core layouts for enhanced privacy and efficient movement.

3. Design Excellence

  • Spacious interiors: Larger living areas, contemporary kitchens, and master bedrooms that are 33% bigger than those in earlier DLF Privana projects.

Unprecedented Market Response

The rapid sell-out of Privana North demonstrates the strong appetite for luxury housing in India. The overwhelming demand is attributed to DLF’s reputation and the success of earlier projects like Privana South and Privana West.

Aakash Ohri, Joint Managing Director and Chief Business Officer of DLF Home Developers, expressed:

“Privana North exemplifies the pinnacle of high-rise luxury living in India, offering expansive spaces, stunning views, and unparalleled privacy.”

Also Read: Tier 1 Housing Sales Drop 6% in FY25 Amid Slower Real Estate Growth

Prime Location and Connectivity

Privana North is strategically positioned to offer easy access to key transport links and hubs:

Transport Connectivity:

  • Southern Peripheral Road (SPR).
  • NH-48.
  • Dwarka Expressway.

Proximity to Landmarks:

  • Major corporate hubs: DLF Corporate Greens, TCS, and American Express.
  • Lifestyle destinations for shopping, dining, and recreation.

Luxury Redefined: Unique Features

1. Scenic Views and Green Spaces

  • Residents enjoy uninterrupted views of the Aravalli range and a reserved 500-meter-wide green zone, ensuring a serene living environment.

2. Community-Focused Amenities

  • Tower-specific lobbies with cafés, lounges, and convenience services like dry cleaning and groceries.
  • Vertical transport is facilitated by eight high-speed elevators and two service elevators per tower.

3. Urban Planning Excellence

  • A 24-meter-wide access road minimizes noise pollution and enhances privacy by acting as a buffer from the main roads.

Global Expertise in Design and Engineering

The project showcases a seamless collaboration with renowned international firms:

  • HB Design (Singapore): Master planning.
  • InSite International (Abu Dhabi): Landscaping.
  • Surbana Jurong (Singapore): Traffic design.
  • Thornton Tomasetti and LERA (New York): Structural engineering and validation.

A Vision for Future-Ready Living

With a design focused on low density and open spaces—featuring just 65 residences per acre—Privana North sets a benchmark for luxurious yet sustainable living.

According to Aakash Ohri:

“Privana North is more than a project; it represents a transformative step forward for the DLF Privana ecosystem. Designed for discerning buyers, it offers a harmonious blend of exclusivity and community.”

Conclusion

The successful launch of DLF Privana North underscores the robust demand for luxury housing in Gurugram and DLF’s unwavering commitment to innovation and quality. With its unparalleled features, strategic location, and world-class design, Privana North reaffirms DLF’s leadership in redefining urban living.

For those seeking a blend of luxury, comfort, and community, DLF Privana North is more than a residence—it’s a lifestyle.

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Frequently Asked Questions

Ans 1. DLF Privana North is a luxury residential development in Gurugram by DLF, one of India's premier real estate developers. The project is significant due to its record-breaking ₹11,000 crore in sales within just a week, showcasing the high demand for premium housing in the region.

Ans 2. The project is situated in Sectors 76 and 77 of Gurugram, forming part of the expansive 116-acre township called DLF Privana.

Ans 3. DLF Privana North offers 1,152 four-bedroom apartments and 12 exclusive penthouses. The four-bedroom units are designed with a spacious layout, covering approximately 207 square meters (~2,236 square feet), while the penthouses offer unparalleled luxury with a carpet area of about 450 square meters (~4,847 square feet).

Ans 4. The project incorporates several high-end features that cater to the needs of modern, luxury living. These include dedicated parking spaces—three for each apartment and four for penthouses—along with tower-specific lobbies featuring cafés, lounges, and convenience services. Additionally, the design incorporates double-core layouts for enhanced privacy and efficient movement, complemented by advanced vertical transportation systems with multiple high-speed elevators.

Ans 5. The design philosophy behind Privana North emphasizes spaciousness and elegance. The interiors boast larger living areas, modern kitchens, and master bedrooms that are significantly bigger compared to earlier DLF projects. The meticulous planning ensures a blend of aesthetic appeal and functional efficiency, making it a benchmark in luxury housing.

Ans 6. Privana North enjoys excellent connectivity due to its proximity to key transportation routes such as the Southern Peripheral Road (SPR), NH-48, and Dwarka Expressway. Moreover, it is situated near major corporate hubs like DLF Corporate Greens, TCS, and American Express, as well as vibrant lifestyle destinations that offer a range of shopping, dining, and recreational options.

Ans 7. DLF Privana North is designed to promote sustainable and eco-friendly living. Residents benefit from uninterrupted views of the Aravalli range and a reserved 500-meter-wide green zone, creating a tranquil environment that seamlessly integrates with nature.

Ans 8. The project is a product of collaboration with internationally renowned firms. HB Design from Singapore handled the master planning, while InSite International from Abu Dhabi contributed to the landscaping. Traffic design was managed by Surbana Jurong from Singapore, and structural engineering was validated by New York-based firms Thornton Tomasetti and LERA.

Ans 9. Privana North prioritizes community living by offering low-density planning with just 65 residences per acre. This ensures ample open spaces for residents while fostering a sense of exclusivity. Tower-specific social amenities, such as lobbies with cafes and lounges, create an environment conducive to building a vibrant, inclusive community.

Ans 10. The remarkable response to DLF Privana North underscores the growing demand for high-end residential spaces in Gurugram. It reflects the evolving preferences of homebuyers who seek luxury, comfort, and well-connected living spaces. This achievement also highlights DLF’s commitment to innovation and excellence in urban development, further solidifying its leadership in the sector.