Smartworld Developers launches luxury housing project in Gurgaon


Real estate firm Smartworld Developers has ventured into the upscale luxury real estate sector with the introduction of its high-end residential project, Smartworld The Edition. Situated on Golf Course Extension Road, Sector 66 in Gurgaon, the project marks the company's foray into the luxury real estate market.

The development spans over 10 acres with a saleable area exceeding three million square feet (msf). It is anticipated to yield revenue of Rs 6000 crore. Positioned in proximity to distinctive residential projects like golf-themed living, branded homes, and villa developments, the project boasts a G+42 floor structure, establishing itself as a landmark on the Gurgaon skyline, according to an official statement from the developer.

As stated by the developer, Golf Course Extension Road, a rapidly developing region in the Millennial City, is witnessing increased investments, particularly in residential real estate. The presence of prominent corporations, technology giants, and high-end projects has turned the area into a highly promising destination in the real estate sector.

The development comprises three twin towers featuring over 900 units of 3.5 BHK and 4.5 BHK apartments, each including two master bedroom suites. The modern vertical facade design of these towers incorporates large windows and spacious balconies with nine-foot wide decks. Each apartment's deck includes a private jacuzzi, and the ground floor is designated for communal spaces, including meeting areas, breakout zones, meditation spaces, toddler areas, and more. The project is designed by international consulting partners such as Studio Symbiosis, Red Landscape, Greymatters, and ITH.

‘Smartworld The Edition’ will offer one lakh sqft of luxurious amenities, including an exclusive 7-star highlife club with a rooftop infinity pool.

Vivek Singhal, CEO, Smartworld Developers, said, “The surging demand for luxury real estate is led by projects that seamlessly integrate luxury living with high-end amenities. The Golf Course Road Extension (GCER) has emerged as a luxury hub over the last few years. GCRE continues to be the most desirable location for a home in Gurgaon. This is reflected in strong price appreciation in the last year. GCRE has witnessed average prices escalation from Rs 13,000 to Rs 15,000 psf in 2022 and is currently in a price range of approximately Rs 18000- 20,000 psf., this is expected to further increase to around Rs 25,000 psf. to Rs 30,000 psf. in the next two years. The driving factors of this increase has been creation of high paying jobs in Gurgaon and expansion in business activities supported by a buoyant economy. Driven by consumer centricity as a brand, Smartworld’s The Edition is a perfect luxe development for both homebuyers as well as investors. The design, efficiency of space and amenities are truly one-of-its-kind”.


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