DLF Ltd, India's largest actual property agency, has launched a planned growth mission 'Parc Estate' on Old Mahabalipuram Road in Chennai.
An 85-acre mission could have 1,500 plots of land for sale, with plot sizes ranging from 600 square feet to 4,000 square feet, priced between Rs 20,000 and Rs 1.25 crore.
The first of the three phases of the mission includes approximately 750 land for sale.
The company has also launched planned initiatives in Chandigarh and Gurugram.
"... Chennai has maintained regular development in terms of infrastructure, connectivity and tangible services and has emerged as an important residential market where consumers can make investments with confidence. For us, Chennai has emerged as a strategic market in the south of India, and this will be the first of many long-term emerging residential launches. As well as being a hub for car manufacturing, the growing penetration of the IT/ITES trade has also led to an influx of young residents looking to invest. in physical properties.
Over the last two years, DLF has launched projects in various product formats including second homes, detached flats, apartments and plots due to the demand for larger homes in the context of the COVID-19 pandemic.
The developer has a significant pipeline of launches in the near future, including projects not only in its main market Delhi, the National Capital Region, but also Goa, Kerala and Tamil Nadu.
DLF is in the planning stage for a 230-acre mixed-use project in Sriperumbudur, which will include low-rise housing, land, and is also exploring logistics and data center space on the site. It is also launching million-square-foot high-end residences in Chennai.
"We first analyzed buyer behavior in Chennai and found that people here prefer to buy a plot of land over other forms of investment. They value green spaces and enjoy hobbies such as gardening. When it comes to the location of Parc Estate , Old Mahabalipuram Road is undergoing rapid infrastructure development, making it an ideal location, close to Chennai's growth corridor,” said P Ramakrishnan, Director of DLF Group Government and CTO.
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